The Zarzis Business Park (PAEZ) announced Friday, the launch of a campaign to encourage Tunisians abroad and particularly those from southern Tunisia (Zarzis, Tataouine, Djerba …), to come and invest in ICT in Tunisia.

The campaign whose slogan is “YesZarzis” which promotes the new “Zarzis Smart Center” launched in October 2020 within the PAEZ, aims to attract investment in advanced sectors such as fintech, digital transformation, e-commerce, engineering and artificial intelligence….

“We know the potential and the attachment of the 300,000 Tunisians abroad from the deep south … and we are all the more confident that we have already recorded promising investment results in some areas: ICT, electronics, agribusiness, transport and supply chains,” said Chaouki Friaa, CEO of PAEZ.

The promotional video of this campaign includes testimonials of investors already installed in the park and describes the infrastructure and opportunities offered by the park to investors from the diaspora. The campaign is relayed, since October 14, 2021, on the networks Linkedin, Facebook and by the Tunisian media and some “influencers” of the diaspora

Source: Tap News Agency